Past DAAPworks
DAAPworks 2024
Brendán Murphy, DAAP Master of Design '94 | Senior Partner and Global Creative Director at Lippincott
The 2024 logo was inspired by a napkin sketch submitted by DAAP alumnus Brendán Murphy, Senior Partner and Global Creative Director at Lippincott.
Our invisible tagline, Interconnectedness + Collaboration, celebrated the powerful intersection of our diverse disciplines, where creativity thrives through the seamless fusion of talents and ideas.
With this in mind, the 2024 DAAPworks logo stands as a visual representation of how DAAP's collaborative harmony accelerates innovation for the “Next” frontier. Each unique school is represented by an overlapping circle of a different color. The graceful amalgamation of the four-colored, concentric circles forms a synergistic intersection, representing our college, DAAP.