Mission Statement

The College of Design, Architecture, Art, and Planning at the University of Cincinnati has as its primary mission the creation of a better visual and design environment. Through excellence in educational programs, research, creative works, and service to the community, the faculty, the students, and administrative officers of DAAP are dedicated to achieve this mission.


We place high value on commitment to: personal and professional integrity, an environment that cultivates enthusiasm for learning and creativity, an appreciation for both common and diverse interests, an affirmation of the principles and practice of equal rights, and the benefits of interdisciplinary interaction. We express these values through high standards for teaching and learning; excellence in creative works, research, and scholarship; and professional and community service. These collective values will be persistently articulated and vigorously implemented.

Higher Education

We share the universal concerns of higher education: discovering, preserving, and disseminating knowledge; educating people in search of a rich and meaningful existence; exploring and integrating technology; creating, studying, and interpreting the quality of the world in which we live.


We achieve our mission through works and studies that are academically rigorous, technically sound, socially responsible, and aesthetically superior. We are committed to educating future leaders in their respective fields, enhancing an understanding of the arts, contributing to cultural understanding in a global society, and effective utilization of technology in academic and professional endeavors.