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Emily Verba Fischer

Title: Assistant Professor
Office: 6481 Aronoff Center
Tel: 513-556-4251
Email: emily.verba@uc.edu

Emily Verba Fischer is a designer, educator, and researcher. She has been a faculty member in the School of Design at the University of Cincinnati since 2011, where she primarily teaches information visualization, motion design, and design methodology. An Ohio native, Emily returned to the Midwest after receiving an MFA in Graphic Design and an MA in Visual Communication and Iconic Research from the Basel School of Design in Switzerland. Prior to her studies in Switzerland, she lived and practiced design in New York City, San Francisco, Seattle, and France.
            Emily’s academic research concerns information visualization — the creation and study of visual representations of data for ease of understanding by the masses. In our age of information overload, she is interested in information visualization's potential to marry ultra clear communication with aesthetic sophistication.
            Emily has a specific interest in moving images, including the ways in which they have evolved throughout history, human behavior surrounding them, and their potential to document and communicate in new ways to shift perception. Emily frequently travels abroad to present her research about information visualization and the moving image.

Education

  • MAS, Fachhochschule Nordwestschweitz — Hochschule für Gestaltung und Kunst — Institut Visuelle Kommunikation — (The Basel School of Design), Basel, Switzerland, 2011 (Visual Communication and Iconic Research).
  • MFA, (dual degree delivered in Basel, Switzerland) University of Illinois at Chicago, 2011 (Graphic Design).
  • BS, University of Cincinnati, Ohio, 2006 (Graphic Design).

Research Information

Research Interests

Emily Verba Fischer's academic research concerns information visualization — the creation and study of visual representations of data for ease of understanding by the masses. In our age of information overload, she is interested in information visualization's potential to marry ultra clear communication with aesthetic sophistication.
Emily has a particular interest in moving images, including the ways in which they have evolved throughout history, human behavior surrounding them, and their potential to document and communicate in new ways to shift perception.

Research Support

  • University of Cincinnati Faculty Development Grant: Hardware ($500) Awarded by College-Conservatory of Music Electronic Media Division.

Publications

Peer-reviewed Publications

  • Verba, E. (2015). (In Progress). Grids in Time: Golden Geometry through the Moving Image Structure. . The International Journal of the Image.
  • Pinciotti, P., & Verba, E. (2013). Art as a Way of Learning: An Aesthetic Environment Assessment Tool. . Proceedings of the Design Research Society (DRS) / CUMULUS: 2nd International Conference For Design Education Researchers. May 14 & #8211;17, 2013 in Oslo, Norway..
  • Verba, E. (2012). The Golden Ratio in Time-based Media. . Proceedings of London Film and Media 2012 : The London Film and Media Reader. June 22 & #8211;24, 2012 in London, United Kingdom..
  • Verba, E. (2012). The Golden Ratio in Time-based Media. . Journal of Arts and Humanities, 1 (1).

Other Publications

  • Verba, E. (2015). From Data to Information to Knowledge Visualization: The Work of Santiago Ortiz. . Neshan Magazine (34).
  • Verba, E. (2015). Multiculturalism in Graphic Design: Hola/Grüezi Pablo Berger! . Neshan Magazine (32).
  • Verba, E. (Invited interview / contributor) (2012). Top 100 European Design Schools. . DOMUS Magazine, 964. December 2012..
  • Verba, E. (2012). Non-Format: A Visual Playground.. Neshan Magazine, 26.

Honors & Awards

  • 2014 – 2015 Nominee Outstanding Junior Faculty Award (by Professor Jan Fritz). College of Design, Architecture, Art, and Planning. University of Cincinnati, 2014 to 2015. .
  • Recognized Faculty Darwin T. Turner Scholars Program “Breakfast of Champions” Ceremony. University of Cincinnati, 2014.
  • Invited / Sponsored Cincinnati Delegate American Institute of Graphic Arts (AIGA) National Leadership Retreat. Denver, Colorado , 2014.
  • Accepted Member with $2,000 Professional Development Stipend CET&L (Center for the Enhancement of Teaching and Learning) New Faculty Institute Program. University of Cincinnati , 2013 to 2015.

Experience & Service

Work Experience

  • 2013 to Present, Assistant Professor , University of Cincinnati, Cincinnati, Ohio .
  • 2011 to 2013, Visiting Assistant Professor, University of Cincinnati, Cincinnati, Ohio.
  • 2009 to 2011, Assistant, Basler Plakatsammlung (Basel Poster Archive), Basel, Switzerland.
  • 2010Adjunct Instructor and Research Assistant , University of Cincinnati, Cincinnati, Ohio.
  • 2003 to Present, Designer (freelance), Studio Verba.
  • 2006 to 2009, Senior Designer , Liska + Associates, New York, New York.
  • 2006Internship, Callison Architecture , Seattle, Washington.
  • 2005Internship, Vanderbyl Design, San Francisco, California.
  • 2004Internship, adidas–Salomon , Annecy, France.
  • 2003Internship, Deskey, Cincinnati, Ohio.

Service

  • Study Abroad Liaison between UC International and Communication Design 2015 to Present
  • Liaison between The Basel School of Design & Communication Design 2015 to Present
  • Program Coordinator Team Member Student Enrollment and Recruiting, Curriculum Development and Maintenance 2015 to Present
  • Founder and Chair Curriculum Task Force 2014 to Present
  • Advisor UC AIGA (American Institute of Graphic Arts) Student Group 2011 to Present
  • Chair Design Committee : “Connecting Dots: Research, Education + Practice “ American Institute of Graphic Arts (AIGA) Design Educators (DEC) Conference 2013 to 2014
  • Member Steering Committee : “Connecting Dots: Research, Education + Practice “ American Institute of Graphic Arts (AIGA) Design Educators (DEC) Conference 2013 to 2014
  • Coordinator Karel Van Der Waarde Master Class Workshop 2014
  • Coordinator Nancy Skolos and Tom Wedell Master Class Workshop 2013
  • Member School of Design 5+1 Graduate Program Committee 2013 to 2014
  • Design Consultant Visible Language Journal Issues 47.2, 47.3 (Editor: Mike Zender) 2013 to Present
  • Chair School of Design Student Evaluation Committee 2012 to 2013
  • Member Faculty Development Committee 2014 to Present
  • Member DAAP Drawing Committee 2015 to 2015
  • Member DAAP Curriculum Committee 2013 to 2015
  • Co-Coordinator DAAP Camps 2013 2013
  • Volunteer Faculty DAAP Camps 2012 2012
  • Member UC Digital Media Collaborative 2014 to Present
  • Vice President American Institute of Graphic Arts (AIGA) Cincinnati Chapter 2014 to 2015
  • Board Member American Institute of Graphic Arts (AIGA) Cincinnati Chapter 2011 to 2015
  • Volunteer AIGA Cincinnati Design Week 2014 2014
  • Organizer and Volunteer AIGA Student Portfolio Review 2013
  • Volunteer AIGA Cincinnati Design Week 2013 2013
  • Pro-bono design work POP-UP CINCY Video Installation 2013
  • Co-Planner and Student Advisor POP-UP CINCY Ludlow Windows 2013
  • Volunteer and Facilitator CORE Change Workshop, UC Livewell Collaborative 2012
  • Pro-bono design work Modern Makers Equinox Event 2012

Other Experience and Professional Memberships

  • Design Research Society (DRS),
  • American Institute of Graphic Arts (AIGA),

Publicity

  • 03/25/2015 PBS/CET artsBridge (2015).